Law Firm Leaders Spotlight – Heather J. Oden, The Legal Marketing Association2020-10-20T20:29:26+00:00
10.20.2020 // NEWS, Publications
Law Firm Leaders Spotlight – Heather J. Oden, The Legal Marketing Association

In today’s competitive business landscape, law firm leaders and their marketing teams are leading the charge to remain competitive and stay ahead. In a feature story, Heather J. Oden, the firm’s Chief Operating Officer, discusses Ball Janik’s latest marketing and business development strategies in a Q&A format. For example:


How have your marketing efforts evolved during the last five years?

Our law firm operates coast-to-coast with offices in Florida and Oregon. Over the last five years, we have focused on enhancing our connectivity and technology to help us better communicate with one another and strategize together to solve client problems. Ball Janik’s approach has become much more focused on collaboration between our lawyers and our marketing team to identify and develop solutions for natural business growth through careful planning and initiatives such as business development, social media strategy, media placements, website development and new offerings for our clients that bring high value to their business strategies.

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Ball Janik LLP was founded in 1982 with six lawyers and a four-person support staff in Portland, Oregon. Since our firm’s inception, we have expanded our capabilities, our professionals, and geographic footprint. What started as a firm focused in real property and land use (known then as Ball Janik & Novack), has grown to include the insights of a team of 30-plus attorneys, with a combined six centuries of experience, and capabilities including Real Estate and Land Use, Construction Defect, Commercial Litigation, Insurance Recovery, Construction and Design, Employment, Finance and Corporate, Public Agencies and Schools, and Community Associations. With offices in Florida and Oregon, our regional growth has earned us a national reputation for upholding the rights of our clients.

Ball Janik LLP has been recognized by Chambers USA, U.S. News & World Report and Best Lawyers®, The Best Lawyers in America©, and Corporate International. Ball Janik LLP’s success and integrity have repeatedly made it one of “Oregon’s Most Admired Professional Firms,” according to the Portland Business Journal’s survey results of CEOs throughout the region.

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